Typically, businesses only use retractable banner stands at special events, such as tradeshows. After the event, the banners are removed, rolled up, and then put into storage until the next tradeshow. At Epic Signs & Graphics, we see this as an underutilized marketing opportunity, since easy to carry, light, and compact banner stands can be set up anytime and anywhere you need extra visuals. To learn more about other uses for banner stands in Cleveland, read on!
Welcome Signs
If you really want to put your banners to work for you, a welcome sign made with a banner stand is a perfect way to do it. When visitors enter your lobby, they will see the stands each time. Plus, it adds a colorful look to your décor without spending a bunch of money on something permanent. And, if your décor changes or you are just plain tired of the artwork, you can change out the banner. It is much more affordable then redecorating your office.
Information Panels
Using plain panels with nothing but text is boring. You will grab the attention of more consumers with easy to read banner stands. Any Cleveland business can choose this type of signage to inform visitors about specials or provide updates about services or products. Banners can be designed incoporating the business graphics and logos so that it coordinates with the branding and marketing. This is a great way to pass along information while maintaining the business ambiance.
POS Displays
Placing retractable banner stands near POS, or points of sales, allow retail marketers to attract attention to specific services or products. You can even list some of the features and benefits of what you are selling since passersby will be on foot and will have more time to read your sign. Shoppers have the impulse to buy, once they are in your store. Your banner stands can help focus this impulse.
Retail Marketing
To promote a new seasonal line or a particular department, we have discussed the benefits of retail stores using wall graphics. This is not always your best options, though. There may be circumstances where you need something small for just a short period of time, wall graphics may be too much for your budget, or your landlord will not let you put up wall graphics. Whatever the reason, banner stands for retail stores always come in handy.
Backdrops
Banner stands do not always have to be at the forefront. They work great as backdrops behind your reception area. They are just another tool to spruce up your lobby décor.
If you would like more information about using banners, retractable banners or banner stands for your business, please contact us. We will come up with the ideal solution for your purposes once we meet with you to find out your vision and goals during a free consultation.