Epic Signs & Graphics Blog

Car Magnets: A Simple Marketing Solution

Posted by John Grigoli

Sep 24, 2020 11:20:00 AM

Did you know that 60% of car owners have a bumper sticker on their car? It makes sense—it’s a great way for people to express themselves, their beliefs and businesses. Sometimes they provide a chuckle to others on the road, or a sense of solidarity when we support the same sports’ team. But in more recent years, people have been turning to car magnets to accomplish the same thing, but without damaging the paint job. Particularly for business marketing—it’s such a simple and inexpensive way to make your business card mobile.

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Benefits of Car Magnets

Marketing your business through car magnets is a no-brainer:

  • Ease of Use: It is not only easy to attach and detach it from any vehicle, but it’s fast and easy to apply. It also won’t damage the paint job on your car, plus they are UV resistant and durable.
  • Increased Brand Awareness: By attaching a magnet to your car promoting your business, you are exposing people to your business in places it wouldn’t normally go DAILY. You’ll get increased brand exposure without breaking your marketing budget.
  • Length of Exposure Outweighs the Cost: After purchasing your magnet and applying it to your vehicle, your promotion will be visible for years. A newspaper ad, for example, requires monthly fees to continually run. The average car magnet lasts two years.
  • Create a Branded Vehicle: If you're considering wrapping your car, applying a car magnet is a less-expensive way to try this form of advertising. You can easily make any vehicle branded with your business. Plus, it’s perfect for delivery services!
  • Customizable: You can choose the size, colors and design. Use it for a special promotion, create a seasonal offer, or just generally promote your business. With them being so easy to install and remove, you can change them out easily, making your promotions truly customizable and a great way to promote different things on different days.


The Recipe for Car Magnet Success

Once you’ve created and applied your car magnet(s) to your vehicle(s), there are a few things we suggest in order to get the most out of your marketing purchase.

  1. How you operate your vehicle matters. If you cut people off, tail them on the highway, and generally act obnoxious on the road, that could be bad for business. Other drivers could have a negative reaction to your behavior. So try to be courteous on the road.
  2. You’ll want to also take proper care of your magnet. When cleaning your vehicle—either by hand or the car wash—make sure to remove it. This will help extend the life of your magnet, and at that time, clean it by hand to remove any dust and grime.
  3. Consider the vehicle you attach the magnet to. It begins by having a clean vehicle, but if your vehicle is rundown or falling apart, it doesn’t exactly promote your business as stable or successful. You’ll also want to consider what other magnets or bumper stickers are on the automobile. Make sure they are for things you’d want your business to be associated with.
  4. When your magnet is not in use, make sure to keep it flat and away from sunlight. This will help it last longer.
  5. Be thoughtful in your design. We know it’s tempting to want to cram every detail on it, but it can then result in the type being small and hard to read. Focus on the main points.


Car magnet signs are truly a great and inexpensive way to market your business, and we’d be happy to help you with the design that makes the most sense for your goals. Just click below to get a quote and get started!

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Topics: Vehicle Magnets Northeast OH,, Car Magnets Signs Ohio,

What Are the Benefits of Using Vehicle Magnets in Northeast Ohio?

Posted by John Grigoli

Jan 2, 2014 8:00:00 AM

Buy vehicle magnets in Northeast OhioMagnets on the sides of cars and trucks detach from and attach to vehicles conveniently and quickly. Best of all, they can very easily lead to increased business and sales conversions for your company. In addition, there are many other benefits you may not have considered.

Using Them to Advertise

Not all forms of advertising reach all people. This makes it especially important for your company to utilize as many different advertising outlets as possible. By using multiple approaches, you are increasing the likelihood of people taking notice and recognizing your brand. Plus, magnetic signs will reinforce the brand recognition you create with email marketing, print media, billboards, and direct mail.

As opposed to other forms of advertising, when you buy vehicle magnets in Northeast Ohio, you get constant visibility after a reasonable, one time investment. Your business’s logo, contact information, and name are clearly visible when you or your employees are parking the company’s trailer at a job site or driving the company vehicle around town.

Advertise with car magnets in Northeast OhioYour company’s philosophy and work ethic will be on display for potential clients and customers when you use an appropriately designed vehicle magnet. The magnet along the side of your work van will identify your company as civic minded with an eye out for supporting the community when your drivers wait patiently at crosswalks, pull over and help stranded motorists, and generally employ courteous and safe driving techniques.

Advertising your business by driving your car or truck through areas in town where you want to attract business is one of the best uses for vehicle magnets. Using a magnetic sign is much less expensive than other forms of advertising and is better at specifically targeting the demographic you want to reach.

Make the Most Out of Your Car Magnets

Where to buy vehicle magnetic signs in ClevelandTo get the most out of your vehicle magnet signs, as mentioned above, you must drive safely and obey the rules of the road. If you drive aggressively and honk your horn a lot, you will be advertising which company NOT to buy from. On the other hand, your company’s name and logo will have a positive association if you drive courteously.

Though magnetic vehicle signs are durable and can withstand all weather conditions, it is important that you do not let them stay dirty or get too worn. By keeping the sign clean looking, it shows that your company takes pride in its appearance and pays meticulous attention to detail. Along the same lines, your business vehicles should also be kept clean. You do not want your enterprise to be associated with dirtiness.

Your first instinct may be to put as much information as possible on your vehicle magnet, but that is not always the best idea. We recommend keeping it to your name, phone number or website, logo, and possibly a slogan. Anything more than that will be too much for people to read while driving. For when you are parked or stuck in traffic, you may also want to have an additional sign that goes into more detail about what goods or services you provide.

Ready for a quote on car magnet signs? Just click the button below!

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Topics: Epic Signs and Graphics in Ohio, Vehicle Magnets Northeast OH,, Car Magnets Signs Ohio,

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