Epic Signs & Graphics Blog

Common Fallacies About Partial Truck Wraps in Cleveland

Posted by John Grigoli

Mar 13, 2014 8:00:00 AM

Van Wrap Middleburg Hts, Oh.jpgFrom talking to clients, we have heard a lot of misinformation regarding partial vehicle wraps these days. This entry will hopefully put an end to these misnomers including that wraps peel, crack, and fade easily. We'll also put to rest that only businesses with vehicles that are always traveling can benefit from them, and that buying a partial vehicle wrap is too expensive. The best way to tackle misconceptions is with the facts. This is what we will do here.


“Partial Vehicle Wraps Are Not for Me: I Am a Franchise Owner”

Franchise owners do need to incorporate the graphics and colors of their franchisor, but they also have the opportunity to include their own local flavor into their partial vehicle wraps and vinyl lettering. Lead locals to your individual website rather than the national site with a QR Code on your wrap. You can also include your motto or slogan. You will win over new customers by revealing that your franchise has a unique feel that sets it apart from other faceless franchises within the company.

“Only Vehicles That Are on the Road Constantly Will Benefit From Vehicle Wraps”

Truck stickers Fairview Park, OhIf you just drive 13,000 miles per year, the amount a normal American drives, with your wrapped company vehicle, you can count on thousands of people seeing and remembering your graphics. In all likelihood though, you travel more than the average person as an entrepreneur and business owner attending frequent meetings.

Also, do not forget the number of people who will see your eye catching vehicle graphics as your car sits outside of your business. Vinyl lettering on your vehicle serves as a billboard for your business as your company vehicle sits idle outside of your store.

“It Is either All or Nothing with Vehicle Wraps”

As long as they are done right, vehicle graphic and vinyl lettering combos and partial wraps are just as effective as the wildly popular full body vehicle graphics. Many go with this solution for their company vehicle because it is an affordable option. You can get the same vibrant colors and graphics and attract customers with a partial vehicle wrap.

“Cracking, Fading, and Peeling Are Big Problems with Vinyl”

Window decals North Olmsted, OhSignage technology has come a long way in the past decade. Built-in ultraviolet protection comes standard with many of the vinyl films produced by today’s manufacturers. We are able to protect the vinyl even more from harsh environments by adding a layer of laminate. Vinyl is more durable than ever, allowing most vehicle wraps to last as long as five years or longer.

“I Cannot Afford a Vehicle Wrap”

With the advances in technology, the prices for vehicle wraps have also become quite affordable. And, when you choose partial vehicle wraps in Cleveland, the prices are even more reasonable. Plus, when compared to traditional forms of advertising (television, newspaper, radio, etc.), vehicle wraps give you more bang for your buck. In fact, one study estimates that you would need to spend $130,000 in advertising to reach the same number of people as one vehicle wrap.

Find out what inexpensive solutions Epic Signs & Graphics offers! Just click the button below for a free quote.

Get a Quote on Partial Vehicle Wraps

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Topics: Epic Signs and Graphics in Ohio, Kid-friendly vehicle graphics Cleveland,, Partial vehicle wraps Cleveland,, Common misconceptions about partial vehicle wraps,

Vehicle Wraps Are A Hit With Kids And Is A Smart Marketing Strategy

Posted by John Grigoli

Feb 24, 2014 8:00:00 AM

Van Wrap Cleveland.pngMany of the bigger corporations have discovered the key to success is to get the attention of children. These days, children are consumers every bit as much as parents are. And, for better or worse, they tend to absorb more of the marketing material than their parents, who have years of experience ignoring advertising. This makes it important for you to use advertisements, such as vehicle wraps, that will catch the attention of children and subsequently their parents.

If you have children, then you know firsthand that they have opinions on just about any products, even brands they have no use for. A lot of times, when a parent is considering a purchase and is faced with a variety of options, a child simply chiming in with his suggestions can sway the buying decision. Or, children may just draw their guardian’s attention to a particular ad. According to a study reported in the international, peer-reviewed journal Nordicum, more than two-third of a TRILLION dollars in parental purchases are influenced by their kids. If you are not marketing to children, you are missing out on a significant slice of the pie.

Vehicle Wraps that Appeal to Children

Vehicle wraps and graphics that attract kidsOne inexpensive way to reach your target audience in the Cleveland area is with vehicle wraps. Van wraps and graphics have proven to be more effective and less expensive than traditional forms of advertising. Vehicle wraps for Cleveland OH can reach as many as 70,000 people in a day. And, by taking routes near areas where your target demographic is located, you can increase your chances for sales conversions.

Children are often bored while sitting in the back seat of their parents’ car on their way to and from school or some other event. They stare out the window looking for anything interesting. This is your opportunity to catch their attention with an interesting vehicle wrap that gets them to exclaim, “Look at that car, Daddy!” Whether you are a business that specifically provides products and services to kids or a company that just works with adults, such as a realtor or law firm, you can benefit from a vehicle wrap that piques children’s interest.

How to Get Kids’ Attention

Vehicle wraps and graphics ClevelandMuch like adults, bright colors tend to demand the attention of children. Children also tend to gravitate toward cartoon images. Knowing this, our graphic design team can create a vehicle wrap incorporating colors and images that will captivate youngsters while presenting a good image of your company to their parents.

Does your company have a mascot? If you do have a mascot, we can duplicate it exactly on car wraps created to fit the contours of your vehicles. If not, we can help you design one that will appeal to kids and have them recommending your business to their parents. Mascots can help any company with its branding.

Epics Signs & Graphics has an endless wealth of ideas and resources to help Cleveland businesses increase sales. Give us a call, so we can come up with solutions for your enterprise. Or click below for a free quote!

Get a Quote on Vehicle Wraps

Image credits: mikebaird / mrkathika /
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Topics: Epics Signs and Graphics, Kid-friendly vehicle graphics Cleveland,, Vehicle wraps to attract kids Cleveland,

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We provide your organization solutions for a memorable impression whether it is an event, trade show, vehicle graphic, lobby sign and more.

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