Epic Signs & Graphics Blog

Increase Your Business Visibility

Posted by John Grigoli

Oct 9, 2018 2:59:19 PM

If someone from outside of the Cleveland area were to be looking for services your business offers, would they be able to locate you quickly and easily? If your answer is, “maybe” or “I don’t know,” it’s time to take a look at how your business stands out amongst your competitors. Here are some ways you can increase your business’ visibility.

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The mighty Google

If you’re not on Google’s radar, chances are that you’re not on anyone’s radar. Make sure your business listing with Google is complete, with the correct address, information, and hours. Once you’ve verified your data with Google, it’s time to tackle third-party sites, such as Yelp and TripAdvisor.

If you’ve not already claimed your third-party listing profiles online, you need to make sure that you do, and then review the existing profile to ensure that the information listed is accurate and complete. Google uses third-party sites to determine the importance of your business and rewards businesses by placing them higher in search results. Make sure you check to see that your business is listed on Google Maps as well and be sure to verify and correct any information there to increase your business visibility online.

Lastly, make sure your business information is complete on Facebook, and take the time to create a page to interact with customers; those small businesses who post to their Facebook pages multiple times per week see a higher ranking in Google search results.


Don’t forget the physicality

In this day and age, making sure your business is visible online is extremely important, but don’t neglect your business’ physical presence. Business signs still reigns supreme today, and having exterior signs and graphics that convey your business’ message and catch the eye of the consumer is equally as important as your digital presence.

 Window Graphics North Olmsted, Oh

GEICO Cleveland recently contacted us to help them increase their visibility in and around the city. With the GEICO Gecko both a people person and ambassador for excellent customer service and money-saving insurance quotes, it was a no-brainer to use the iconic figure in the vehicle graphics and window signs we created for them. With GEICO’s specialty being car insurance, we started by wrapping two vehicles so that the adorable Gecko could visibly promote the company while driving around town. GEICO Cleveland’s office now pops with the custom window graphics design we installed, drawing attention to the insurance company with the Gecko prominently featured.

If your business’ visibility needs a boost, don’t hesitate to call us! We’ve got a design team ready to work with you to create visual messaging that speaks to your customers and will keep you ahead of the competition.

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Topics: Window Graphics Parma OH,, Cleveland business signs

Solving A Problem While Advertising With Window Signs

Posted by John Grigoli

Oct 5, 2018 8:15:00 AM

Window graphics can solve problems besides providing a way to advertise. Interior office windows can be decorated for the enjoyment of employees and clients while also providing privacy and they have also been used to help with sun block. We currently have a potential client we are helping determine some options for that very reason!

In this particular case the sun is going to be blasting through large front windows and directly into work areas causing a distraction if the right treatment is not used. We will be offering solutions that will diffuse the high brightness and at the same time, utilize the space for letting clients know about their services.

 Printed Window Shades Cleveland, Oh

Roll up window blinds. We can print full color graphic on mesh banner material and install on a roll up system that can be adjusted as needed. Window blinds with graphics! We provided this solution a few years ago and the graphics are still vibrant!

A popular option is to use perforated window film. There are types that can be applied exterior and also types that can be applied to the interior side of the window. The one benefit of interior application is that they are protected somewhat from humans and the sun. The tint from the windows can help reduce UV, but not completely. Also keep in mind that some of the color vibrancy goes away due to the tinting and reflection of the window.

 Perforated Window Graphics Cleveland, Oh

Another nice application are window clings. These can be used more than once and then reapplied in a different location or another time. Full color graphics can be printed and there are currently some new options on the market for cling type systems.

We have had clients that wanted to add privacy to their offices and an effective way to do that is to add etch or frosted vinyl. This type of window vinyl can be installed as one piece or can also be die cut ti incorporate branding or just to have nice designs as part of the office decorating.

Windows, whether on the inside or for the outside can be used for placement of die lettering. It's a great way to provide a name to offices or work areas instead of the higher priced routed acrylic options. It sets the facility apart from other operations.

As you can see, windows provide opportunities to display information and advertise while solving other work environment issues. So if have a challenge with too much sun, or need more office privacy or you just need another way to advertise...full time, contact us at Epic Signs & Graphics and we would happy to provide a consultation and a quote.


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Topics: Window Graphics for Cleveland Businesses, Window Graphics Parma OH,, Vinyl Window Graphics Northeast OH

Buckeye Equipment Shines with Window Graphics and Banners in Parma OH!

Posted by John Grigoli

Oct 14, 2014 8:00:00 AM

Retail Window Graphics and Exterior Banners Parma OHHaving the name and pertinent information of your business on your building is crucial for helping people find you and for branding. However, it is also important to let passersby know what products and services you have to offer. Not everyone will automatically understand what your company does based on your name alone. Buckeye Equipment wanted potential customers to know what brands they carried, so they contacted Epic Signs & Graphics for vinyl graphics and exterior building banners for Parma OH.

A Little About Buckeye Equipment Sales

Whether it is for commercial contractors or homeowners, Buckeye Equipment Sales has become a trusted source in the area for all equipment needs. Located on Broadview Road in Parma, online and locally they provide high quality parts, sales, rentals, and service. From mini excavators to hand held equipment, they carry a broad range of products.

Window graphics Parma OH

When a local company that has been helping local businesses and homeowners for so long came to us for help, we were more than happy to oblige. Buckeye wanted to utilize all of their storefront space to advertise the major brands they carry. After an initial consultation where we learned about their vision and goals, we concluded the best solution was a combination of exterior building banners and retail window graphics. Parma OH businesses continue to turn to window graphics in growing numbers.

Advertise brands with window graphics in Parma OH

Using state of the art, wide format digital printers, the crisp and clear graphics were printed on top quality vinyl with rich, vibrant colors. The window graphics and banner were installed for maximum effect and to ensure that they will last as long as possible. In the end, we had another satisfied customer.

How Businesses Can Benefit from Exterior Banners and Window Graphics

Any party, special event, or company can grab the attention of onlookers with exterior banners. For a minimal cost, your business can get maximum exposure with portable, large custom banners. It is hard to beat the return on investment of banners compared to traditional forms of advertising. This is because eyes naturally gravitate to these types of signs. Plus, Epic Signs & Graphics uses the strongest, most heavy duty vinyl material to ensure the banners can withstand the harsh Ohio weather.

Exterior building banners Parma OH

Empty windows and doors do nothing to help promote your business. If you are lucky enough to have display windows in your retail space, you have a great opportunity to advertise and inform your customers with window graphics.

No matter the type of retail business you have, window graphics can be used to

  • Let clients know your company’s operating hours
  • Create seasonal displays
  • Make windows pop with stunning graphics in all sizes and shapes
  • Announce huge discount days and sales
  • Show product pictures


Windows are not the only spot that can benefit from vinyl graphics. Wall and floor graphics are also becoming increasing popular.

Whatever solutions you are interested in or if you need help deciding, Epic Signs & Graphics has you covered. Contact us today for a free consultation and start using your storefront space to drive your sales.

Request a Free Quote!

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Topics: Election Signs Cleveland, Window Graphics Parma OH,, Exterior Banners Parma OH,

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We provide your organization solutions for a memorable impression whether it is an event, trade show, vehicle graphic, lobby sign and more.

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