Epic Signs & Graphics Blog

Vehicle Wraps Are A Hit With Kids And Is A Smart Marketing Strategy

Posted by John Grigoli

Feb 24, 2014 8:00:00 AM

Van Wrap Cleveland.pngMany of the bigger corporations have discovered the key to success is to get the attention of children. These days, children are consumers every bit as much as parents are. And, for better or worse, they tend to absorb more of the marketing material than their parents, who have years of experience ignoring advertising. This makes it important for you to use advertisements, such as vehicle wraps, that will catch the attention of children and subsequently their parents.

If you have children, then you know firsthand that they have opinions on just about any products, even brands they have no use for. A lot of times, when a parent is considering a purchase and is faced with a variety of options, a child simply chiming in with his suggestions can sway the buying decision. Or, children may just draw their guardian’s attention to a particular ad. According to a study reported in the international, peer-reviewed journal Nordicum, more than two-third of a TRILLION dollars in parental purchases are influenced by their kids. If you are not marketing to children, you are missing out on a significant slice of the pie.

Vehicle Wraps that Appeal to Children

Vehicle wraps and graphics that attract kidsOne inexpensive way to reach your target audience in the Cleveland area is with vehicle wraps. Van wraps and graphics have proven to be more effective and less expensive than traditional forms of advertising. Vehicle wraps for Cleveland OH can reach as many as 70,000 people in a day. And, by taking routes near areas where your target demographic is located, you can increase your chances for sales conversions.

Children are often bored while sitting in the back seat of their parents’ car on their way to and from school or some other event. They stare out the window looking for anything interesting. This is your opportunity to catch their attention with an interesting vehicle wrap that gets them to exclaim, “Look at that car, Daddy!” Whether you are a business that specifically provides products and services to kids or a company that just works with adults, such as a realtor or law firm, you can benefit from a vehicle wrap that piques children’s interest.

How to Get Kids’ Attention

Vehicle wraps and graphics ClevelandMuch like adults, bright colors tend to demand the attention of children. Children also tend to gravitate toward cartoon images. Knowing this, our graphic design team can create a vehicle wrap incorporating colors and images that will captivate youngsters while presenting a good image of your company to their parents.

Does your company have a mascot? If you do have a mascot, we can duplicate it exactly on car wraps created to fit the contours of your vehicles. If not, we can help you design one that will appeal to kids and have them recommending your business to their parents. Mascots can help any company with its branding.

Epics Signs & Graphics has an endless wealth of ideas and resources to help Cleveland businesses increase sales. Give us a call, so we can come up with solutions for your enterprise. Or click below for a free quote!

Get a Quote on Vehicle Wraps

Image credits: mikebaird / mrkathika /
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Topics: Epics Signs and Graphics, Kid-friendly vehicle graphics Cleveland,, Vehicle wraps to attract kids Cleveland,

Advance Door Advertises with Vehicle Vinyl Lettering and Graphics

Posted by John Grigoli

Dec 24, 2013 8:00:00 AM

Truck Decals Cleveland, OhBy what means are you currently managing your company’s name and image? Everyone from mom and pop shops all the way up to Fortune 500 companies understand this is an essential part of any successful business, yet it’s tough to truly manage every single aspect without the aid of well-trained professionals to help implement your vision.  

If your 2016 marketing goals center around creating a memorable impression in the minds of your clients (or future clients) and getting a stranglehold on your image, perhaps you should join the running list of satisfied customers who have invested in vehicle graphics for their Cleveland, Oh business.

Most recently, Epic Signs & Graphics teamed up with commercial and residential garage door installation giant, Advance Door Company to do just that. After a brief consultation, they realized what an untapped marketing resource they had in their vehicle fleet.  

Advertising 24/7

With help from our in-house design experts, we drafted a custom van graphics complete with vinyl lettering designed to showcase and promote their niche expertise.

Our first goal was to outfit their fleet of Ford E350 Cargo vans with all the essential company information to help each van properly advertise whether sitting in traffic or sitting parked in a lot. We started by affixing the logo and tagline to the rear doors. Its bright red typography helps it pop against the monochromatic black and white surroundings.

Next we collectively agreed on placement for the shop’s phone number and website, ensuring interested parties know where to go for more information.

The graphics which occupy either side of the van’s body boast similar information, along with a stared featurette alerting the public to Advance Door Company’s 24-hour service promise. By fully covering all sides of the vehicle fleet with the simple design, even fellow motorists moving along the highway at breakneck speeds can fully glimpse and take in vital contact info.

On a good day, this can translate to over 70,000 views! And, considering these vinyl graphics keep advertising 24 hours a day, 7 days a week, the potential return on this nominal investment makes it a true no-brainer.

At Epic Signs & Graphics we are absolutely devoted to helping you gain a competitive advantage in the market place by providing effective visual communications to help you capture your intended market share.

Contact us today to see why we’re the experts in vehicle vinyl lettering and graphics for Cuyahoga Heights, OH. It's easy to get a free quote...

Get a Free Quote

Now, let's take a look at some images of Advance Door's Ford E350 van project from beginning to end...






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Topics: Ford E350 cargo van wraps,, Contractor vehicle wraps Cleveland, Epics Signs and Graphics, Northeast Ohio Contractor Vehicle Wraps,

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We provide your organization solutions for a memorable impression whether it is an event, trade show, vehicle graphic, lobby sign and more.

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