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Epic Signs & Graphics Blog

Vehicle Wraps - Partial Wraps to Save on the Budget

Posted by John Grigoli

Feb 16, 2020 9:04:00 PM

Vehicle Graphics Cleveland

Are you looking for a cost-effective marketing method that gets maximum visibility?

If yes, then car wraps are a good choice. However, going for a full car wrap can prove to be pretty expensive. One alternative to full vehicle wraps that are as effective as them but cost-friendly are partial vehicle wraps. You will get great visibility of your marketing campaign while at the same time save money that you would have spent on full vehicle wraps. In short, a partial vehicle wrap is an excellent choice. Both small companies and large corporations use these partial wraps to create a professional marketing look and convey a great marketing message.

Here are some economic benefits of using partial wraps.

  1. Less Vinyl

First things first, the biggest financial advantage of partial wraps is the fact that it uses lesser vinyl material. A partial wrap only covers between 25-75% of the painted surface of the vehicle. Using high-performance vinyl for vehicles can be very expensive. Therefore, you will save money if you use less vinyl.

 

2. Shorter Installation Time

Another benefit of using partial wraps is that it takes less time for them to be installed as compared to full wraps. Full vehicle wraps require detailed work. The installers have to work around curves and remove hardware or trim around door handles, headlights, front and rear of the vehicle. This is thorough work and takes a lot of time and effort. The installation time increases for a full vehicle wrap.

Partial wraps, on the other hand,does not require as much detailed work simply because there are less obstacles. Because of this the process is comparatively simpler and less time-taking as compared to full vehicle wraps. Thus, choosing a partial wrap over a full vehicle wrap can be a great decision.

Partial Wrap Parma

3. Saves Money on Fleet Advertising

If you are looking for a smart and cost-effective solution for fleet advertising, then partial wraps are the way to go. You need to approve the design of the wrap and simply get it through to production and installation. All of this can be done by a simplified process which will not only save you time and effort but also money. Therefore, partial wraps are preferred by companies that are looking for smart fleet advertising solutions.

Get Partial Vehicle Wraps from Epic Signs & Graphics

Looking for the best vinyl wraps for vehicles to maximize your marketing and advertising returns? Choose partial vehicle wraps from Epic Signs & Graphics. We offer the best vehicle wraps in town that can help you improve your marketing and advertising returns. You will be able to get your message across to the intended audience in a cost-effective manner.

We have a highly experienced team that can help you design and print your vinyl wraps. Our wraps are long-lasting and highly attractive. We use the best quality materials and high resolution wide format printers which makes your marketing message stand out from the crowd. Get in touch with us to know more.

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Topics: Partial vehicle wraps Cleveland,, Truck Wraps Cleveland, vehicle wrap, Vehicle graphics

Exterior Building Signs – Factors You Need to Consider

Posted by John Grigoli

Feb 4, 2020 8:30:00 AM

Exterior building signs are a must-have for businesses. They help you get the attention of your potential and existing customers and help get your message across to onlookers. Signs, interior and exterior, offer you a way to communicate with your clients. Outdoor business signs can be used to make a lasting impression on customers. They are likely to visit your store if you entice them enough with your outdoor signs.

There are many factors to consider when choosing exterior building signs. In this blog post, we will cover all these important things to consider when choosing an exterior sign for your business. This will help you stay within the rules and regulations while also helping you create a great impact on your audience.

Building Sign Cleveland Ohio


1. City Ordinance

First things first, you need to check with your local authorities about the kinds of exterior signs that you are allowed to put up for your business. Different states and cities have different rules regarding outdoor signs and you must abide by these rules if you wish to avoid any legal action taken against you. Check with your local government and get written permission for your outdoor signs. This will save your time and efforts and will also help you put up a sign that is legally allowed by the authorities.

2. Size

The next thing to consider when putting up an outdoor building sign is the size. Much of this is determined by the above mentioned city ordinance and also by the budget. Bigger signs make a bigger impact to onlookers obviously but another consideration is distance form the road or the majority of onlookers going by your business. Finally, the style and number of letters in a business name and slogan will drive the size as well.

3. Illumination

Have you thought about how you are going to illuminate your exterior building signs at night? While most signs these days are illuminated from inside the sign, there are options to have spot lights involved located exterior of the sign from top or bottom.

4. Anchoring

How a sign will be installed and location are big considerations when you put up an outdoor sign for your business. The style of sign and where the electrical power is located will greatly determine where the sign can be placed and the type of fasteners that will be used.

5. Building Owner

Do not overlook the fact that the owner of the building needs to approve of the project. Many times this is assumed it is not a problem, however there are landlords that do not want excessive holes drilled or just want to make it is done right by a reputable company.

As you can see there are a number of factors to consider before decided what type of sign is best for your situation. If you are looking for the right answers to your outdoor sign solution for your business, get in touch with Epic Signs & Graphics for a free consultation.

 

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Wall Murals – 4 Benefits They Offer for Your Business

Posted by John Grigoli

Jan 7, 2020 8:00:00 AM

They say a picture is worth a thousand words. Imagine a life-sized picture that turns heads and brings more people to your business. The impact it will have on your business will be extraordinary. It will bring more customers to your business and give you a chance to improve your sales. You just need to know how to attract your customers and tell them what your business has to offer in the best ways. Wall murals can help you achieve all these for your business.

Office Wall Mural

Not sure if you want to invest in a wall mural?

Benefits of Wall Murals

Read these benefits of wall murals and then decide whether you want them for your business or not.

 

1. They are Attractive

First things first, wall murals catch the attention of anyone and everyone looking at them. A wall mural is a giant-sized painting or picture that is surely going to turn heads. It is much more effective than simple graphics that tend to go unnoticed by onlookers. The extraordinary size of these pictures makes them eye-catching and everyone stops to look at the message that is being conveyed. Wall murals are highly striking and demand the attention of your existing and new customers.

 

2. They Help You Make a Statement

If you are bringing out something big and unique for your customers, then there is nothing better than using a wall mural. They are unique and make a very bold statement about your business offering. If created thoughtfully, wall murals will help your business leave a positive impression on viewers. Your customers will be able to identify with your business and will be attracted to check out the offering by visiting your store.

Business Wall Sign

3. They Boost Revenues

Do you know that colors affect emotions and can play a part in driving sales?

There is nothing better than using a wall mural with attractive colors that invoke the right emotions in your customers. With bright, bold, and large images, more customers will be invited to check out what you are offering. They are more likely to make a purchase when you entice their emotions. Thus, if you have run out of advertising ideas and nothing seems to work for your business, then try wall murals and you will definitely boost your revenue.

 

4. They Work in Any Location

The effectiveness of wall murals is not just limited to the sales floor walls. You can use these to portray a positive image of your business anywhere. From your business lobby to a conference room or even a dull corridor, a wall mural can bring life to any space and any event. It jazzes up your business space and brings positive results for your business.

 

Get Your Wall Murals from Epic Signs & Graphics

If you need help with planning, designing, and need high-quality images for your wall murals, get in touch with the experts at Epic Signs & Graphics. We are experts in creating eye-catching and head-turning wall murals that will help you boost your revenues.

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Topics: Wall Murals Cleveland, #clevelandsigns

How to Incorporate Dimensional Letters on Your Office Walls

Posted by John Grigoli

Dec 17, 2019 8:30:00 AM

Leveraging your brand message in the office space is the best way to gain attention of your customers when they visit you. If you have a corporate office, where clients come for customer support and billing, you would seriously want to consider your options before finalizing the signage within the walls.

Wall Letters

Most brands have started going for wall letters because of how convenient they can be. Once you have dimensional lettering, you can rest assured knowing the impact that they will have on the customers coming into your office.

While you might think that dimensional letters will work magic, regardless of how and where you place them, this might not be true. You need to incorporate dimensional wall letters inside your office in the best manner possible. There should be no room for error and you should be looking to get a flawless result from the strategy.

Knowing the kind of conundrum you could be going through, here we list down some of the ways to incorporate dimensional letters on your office walls.

Wall Letters Independence, Ohio

Have a Welcome Point

Customers coming to your office can easily get flustered if they are having a hard time locating your office or they are fighting heavy traffic. What a relief when they know they have found your business.

Especially when they see your logo upon entry, a beautiful, color full professional sign.  This would be an excellent use for dimensional lettering in your office space as you can use your brand’s color palette to make impact. Dimensional letters will give your customers the visual starting point they need for good aesthetic appeal.

Use for Branding

Besides a focal point, the dimensional letters help build brand awareness while they are visiting your workplace. If you’re a well-established firm, you will have interior signs that establish your long standing professionalism in the community. Great looking wall graphics allow your form to sort of brag with confidence and using variables such as colors and materials can help you get the most out of your dimensional letters.

Hire a Professional Sign Company

A professional sign company will help you determine the best plan and would surely know how to use dimensional letters for signs. Epic signs & Graphics will help you out incorporating dimensional letters in your office walls and will make sure that you are able to get the best results possible. We provide installation service, making it an easy choice as your sign partner.

If you need customized interior dimensional wall lettering designed and installed in your office space, contact the best graphics company in Ohio to help you out....Epic Signs & Graphics.

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The Do's and Don'ts For A Perfect Exterior Sign

Posted by John Grigoli

Dec 5, 2019 8:30:00 AM

Every major city in the world has plenty of stories to tell and signs to share. From every person walking on the streets, to every sign hanging on the corner, there are countless stories forming what we know as the metropolis of today.

Ground Sign Newbury, Oh

 

As it has been quoted in the 1948 film, Naked City, people have over eight million stories to share in the Naked City. And roughly 10 times as many signs. Billboards, banners, signage, neon letters, blinking LEDS and giant letters, they are literally everywhere. In fact, Times Square is famous because of the very signs that make it the hub for advertising. Visit the place and you’d find as many humans as signs. Besides separate billboards, buildings with tall structures also happen to be a good camping ground for signs.

Directional Sign RichfieldOh

In this hubbub of signs, there is very little room for error when it comes to designing your own external signs. You have one chance to swing with all your might, and hope that the sign achieves the end results. Here we discuss some of the Do’s and Don’ts of a good external sign, which you should follow for your next campaign.

Don’t Design a Generic Sign

In all this competition, glitter and glamour, you don’t want your sign to be a basic and generic version of what you’re selling. External marketing is all about adding oomph to your brand. Try to come up with an innovative idea that stands out rather than being just another sign on the corner. Make people want to stop what they are doing and click pictures of your sign for being different. A simple ‘we are the best hotel’ sign won’t work anymore.

Do Sell Your Brand

By stepping out of the generic idea we don’t want you to stop selling your brand. Your major priority should still be to sell your brand in the best manner possible. You cannot slack off when it comes to selling your brand. Try to be innovative with the idea and find your Unique Selling Point or USP before you get the sign up live. We see a lot of brands err over this, as they forget just how important it is to sell, rather than just inform.

Do for Quality

This is something that you should follow religiously. No one likes a brand sign with LED lights not blinking or the dimensional lettering coming off. This will end up damaging your reputation. Hence, whenever you go out with your new sign, make sure there is no compromise on the quality of materials used.

Don’t go for too much Information

Imagine your sign is placed on the side of a tall building overlooking the road. Your main audience would be the drivers passing below. How much time would these drivers have to glance at your board? A split second or a couple of seconds most? They won’t have the time to read an elongated message, so don’t make them go through this hassle. Keep the message short and deliver your information without any hassle.

If you need the best exterior signs installed outdoors, then you should contact the best graphics company in Ohio to help you out.

 

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Topics: Exterior Signs Cleveland

Your Guide to Vehicle Wraps and Their Benefits

Posted by John Grigoli

Nov 19, 2019 8:15:00 AM

The world of advertising has grown exponentially and can be seen expanding across new horizons. In today’s world, you’re bombarded with various advertisements and marketing efforts daily. These advertisements are thrown at you in the form of billboards, internet ads, and video ads. Businesses are always looking for new means of effective advertisement as they want to catch the user’s attention and be present where the customers are.

Rescue Village Van Wrap

The success of an advertisement strategy is measured through the results generated through it and how effective it was in engaging users. Businesses need to consider a number of factors when deciding their advertisement campaign.

However, while there are numerous checks in place, one method of advertisement that should be at the top of the list for consideration for all ad strategies is vehicle wraps. Vehicle wraps give advertisers a low-cost method to flaunt their campaigns on moving vehicles.

Here are some of the benefits of vehicle wraps.

Attention Grabber

We have grown so accustomed to seeing the traditional car colors on the road that anything out of the ordinary catches our eye almost instantly. Why are drivers able to locate ambulances or school vehicles so easily? Because they have a unique exterior color and design, as compared to other vehicles!

Thus, when you display your message or advertisement on the exterior of a car, you are sure to turn many heads and get the attention of several people on the road. Even if you’re not able to witness a significant increase in your sales, you surely would see positive results for your brand awareness.

Carpet Company Wrap

Interruption Free

What happens when you display your ad during the forced break in between a YouTube show or a football game? Your customers may associate their dissatisfaction at the interruption with your brand. You do not want this type of negative rapport for your brand.

Hence, the right way forward is to go for vehicle wraps because they offer an interruption-free method of advertising. You wouldn’t have to interrupt people and you can display your add without any disruption as such.

Cost-Effective

Advertising through vehicle decal is effect for most brands when it comes to cost. Not every brand has the kind of cash to splash on expensive internet and television marketing in this era. Advertisement rates have skyrocketed of late, and even though vehicle decals can be costly, they happen to be lot more cost-effective in comparison to other options.

The one-time cost you have to bear will soon be compensated through the awareness and selling opportunities you create for yourself.

If you need the best vehicle decals and lettering, then you should contact the best graphics company in Ohio to help you out.

 

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Impact of Wall Murals on an Employee’s Confidence

Posted by John Grigoli

Oct 1, 2019 8:30:00 AM

Wall mural on brick

The modern workplace is all about giving employees the best possible environment to work in. Finding and keeping quality employees is difficult. So that means ergonomics are at an all-time high, and managers are experimenting with various strategies to keep the employees comfortable and motivated at work.

 

So, if your office walls are dull, or maybe they have not been updated yet, then it is time for you to consider a complete makeover. Because employee productivity is best seen when they work inside an office space that helps them remain creative and at their best at all times. We realize that not everyone is intrinsically motivated, which is why they have to look for external motivators. The murals on your wall can provide this motivation in the form of creative and well-designed office space. Below are some of the ways wall murals can boost confidence and motivation in employees.

 

Reduce Gloom

Break Area Wall Mural

Your wall design and color may be responsible for inducing the typical doom and gloom that we associate with workplaces around us. The bland gray, white, and beige office walls probably do not inspire employees.The impact of colors on our mood is hidden from none, additionally, the colors around us can dictate our efficiency and productivity levels. Employees surrounded by brighter and more radiant colors happen to remain more productive in the workplace than others. The right color coordination and hues can increase the overall output. If that is the case, then why not wall graphics?

Promote Company Culture

You can promote company culture through wall murals and make your workplace a more interesting and cool place to be at. Besides writing the company mission and vision across the office walls, you can also add motivational quotes for teamwork and confidence. 

High Tech Wall MuralYour employees should be made to realize the company culture, and the walls should positively reinforce this at all times. The walls don’t have ears, but they surely can speak the message you want them to. Besides having removable wall murals for company events or occasions, you can also have permanent murals to boost competitiveness and confidence in employees.

 

Aid Recruitment and On-Boarding Processes

Imagine discussing your workplace in front of a new hire, only for them to see bland walls and grey sheets. New recruits will be pleasantly surprised when they see wall murals and aesthetically enhanced walls around the workplace.

If you need customized wall graphics designed and installed in your office space, contact the best graphics company in Ohio to help you out!

 

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Why Exterior Signs Are as Important as Your Website Design

Posted by John Grigoli

Sep 18, 2019 8:45:00 AM

We’re in a digital world with online advertising, and several brands are now coming to terms with this realization. The attention has shifted towards website design and creation. However, even with the growing digital presence of brands, brick-and-mortar stores trump online businesses when it comes to setting the right impression on the target audience.

Ground Sign

 

Exterior signs have been an important source for local and international businesses to market themselves. These signs not only help brands in advertising their products or services, but they also help businesses with creating brand association.

Multiple researches conducted on the effectiveness of signage in the digital world have concluded that “The visual communication provided by on-premises business signage is essential for the efficient function of our system of commerce and the success of many businesses.”

These reports focus on two aspects in general. Firstly, your signage must be in close proximity to your business. Secondly, you should have illuminated signs outside your physical outlet. It is a fact that most people shop where they live, and by focusing on your location, you can surely get a lot more people to come to your store.

Channel Letter Sign Cleveland

If you’re still not convinced, then you’d be amazed to know that a study conducted by the carrier service FedEx found that more than 76 percent of people went to a new store because of its sign outside. And more than 75 percent people confessed to liking and recommending a business due to its signage alone.

Are you ready to act on these numbers and leverage the benefit of signage for a better branding campaign?

Size and Style Make a Difference

Just like you’re using different themes, fonts, and styles on your website’s design, it is also necessary to focus on size and style for your exterior signs as well.

Firstly, bigger is not always better if we talk about signage. Having too big a sign or too big a font can look weird. How do you decide the right sign and font size then? By studying the environment around you and taking the help of prominent experts!

Business Building Letter Sign Cleveland

You can use dimensional or metal letters for making your signage stand out in the environment. Your brand’s signage should resonate with the kind of image you want to set for your brand. With the right settings and guidance you can augment your brand’s success through your exterior signs.

 

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Inject Life into Your Business through Dimensional Letters

Posted by John Grigoli

Sep 9, 2019 2:26:20 PM

While the old adage does advise us to ‘never judge a book by its cover,’ many of the potential customers coming in to your business will be judging you over the quality of the signage you have around the space.

Unprofessional signs that don’t serve any purpose would drive people away from your business and would eventually result in poor revenue generation. Poorly-maintained signs do act as an indication of the quality of services you adhere to within your business.

However, just like every burst of clouds, there is a silver lining here as well. You can use dimensional sign letters to improve the signage for your business and achieve the best branding indoors.

Metal wall letters

What Are Dimensional Sign Letters?

Dimensional letters leverage the benefits of 3D to offer cut lettering that can help you accentuate the signage within your office space. These custom letters are available in numerous varieties that help you reflect your brand’s image and reputation in the best manner possible.

Within these choices, bronze or metal letters help you to provide a polished brand image, which can work well for law firms and shopping plazas. Acrylic letters and PVC letters are more casual yet can offer more pop. They are perfect for tech brands targeting a young audience. Acrylic and PVC letters happen to be cost-effective, as well as durable, which is why they should be your preferred option to add some pizzazz to your office space.

How Dimensional Letters Help You Stand Out?

If you’ve ever come across dimensional letters within an office space, you would know how they literally stand out on your walls. As brand experts would know, the best way to position your brand is by demanding attention towards it. You can do this quite conveniently by placing 3D signage across the space to make sure that you’re able to draw attention of visitors towards your brand.

Once you’re able to grab attention, you’ll soon see an increase in foot traffic towards your store. If you operate within a mall, you would want to appropriately position dimensional signage for attracting the passing customers. The first impression is often the last one, and through dimensional wall lettering you can ensure that your first impression is the one you want to leave.

3D Metal Sign

Achieve a Contrast

You’ve probably gone through shopping malls that are literally cluttered with the same flat signage all over. With limited exposure to those brands, you’d never be able to pick out the store to walk into, based on their signage. Dimensional lettering offers business a chance to offer a contrast from the ordinary. They help your business stand out amidst competition and rise to the top to achieve the brilliance you are after. You can opt for color and styling you prefer to create custom dimensional lettering to accent the space around you.

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The Benefits of Marketing With A Vehicle Wrap

Posted by John Grigoli

Sep 5, 2019 9:51:31 AM

Marketing has evolved a lot over the last few years. From brick-and-mortar to digital, marketing has taken giant leaps that currently define the progress it has made. However, while digital is the way forward, traditional means of marketing still stand tall as viable options that can be implemented in the time to come.

One of the traditional means of marketing that has embraced new forms and still stands applicable in today’s world is that of a vehicle wrap. Vehicle wraps can accentuate your marketing campaign and help you open new doors and expand your horizon. Once you start using vehicle wraps as a suitable method of marketing, you will be convinced that is one of the best ways to get the word regarding your brand.

Vehicle Wrap Cleveland

For those who are not familiar, a vehicle wrap is basically a large decal. It is full color printed on specialty vinyl, laminated and applied carefully on the exterior of your car. The wrap isn’t permanent and is removable. The opportunity is that organizations can wrap their vans and other vehicles to use them for marketing purposes and increase the reach of their marketing campaigns. There a distinct marketing benefits you can get from a vehicle wrap listed below.

Expand Your Reach

What is the best way to measure the efficiency of a marketing campaign? Through the number of people it has reached! Traditional billboards and wall marketing have a limited outreach because of the fact that they cannot reach out to a larger audience. The marketing done through them and the message displayed on stationary modes of marketing will only be visible to people who happen to pass by them. Instead, when it comes to vehicle wraps, you can expand your reach to as far away as the vehicle goes. Imagine your branded vehicle standing at traffic signals, going through peak hour traffic, and catching the eye of everyone in the reach. And, if you compare the costs at the end, vehicle wrapping offers good bang for your buck.

Alert Local Market

Newly launched brands that are looking to alert local markets about an upcoming launch, fair or sale, can use vehicle wraps to alert the market around them. While you can cover all company owned vehicles, you can also extend the program to private vehicles and offer owners a small fee on displaying the message on top of their vehicle.

Truck Wrap Ohio

Be a Brand That Attracts

Imagine all the cars passing you on the road with a monotonous color tone. Amidst this traffic comes a vehicle with a colorfully wrapped brand message. The vehicle will obviously turn heads and get the attention of people around the road. The attraction and aesthetics would eventually give your brand the attention it desires.

If you want to get customized vehicle graphics design, printed and installed contact us today!

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Topics: vehicle wrap, van wrap, truck wrap

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