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Ideas To Consider When Planning Signs For A New Interior Space
You may be expanding your retail space, or perhaps you are moving into a new facility that requires new visual communications for employees and/or clients. That was just the case with Frantzward in downtown Cleveland when they moved into this new space. Whatever the case may be, there are many ways to display your services, messages and products through effective interior signs.
Consider The Space Available
Check the amount of space available before planning the visual communications of your new area. Is there adaquate wall space available to place graphics? If so, how big of an area is available? Also, what type of wall is it? drywall? brick? If there is considerbale space and viewers will see it from a distance, full wall murals may be the way to draw attention. If people are too close to the wall, you may lose the dramatic affect. But seeing a whole wall with a high resolution image installed of a city scape, for example, adds impact.
If space is limited, it may make sense to install a series of images of your products in action or people receiving service or clients enjoying the end product. There will be value in displaying images of people using your products to promote ideas and establishing a sense of purpose. It may add a stylish flair to mount high resolution printed posters in frames along the wall. If you need lobby signs installed, be mindful of the logo shape and letters because that will determine the width and height required to keep it in proportion correctly.
What Are You Telling People?
Is there a message to go with that? Add dimensional lettering made of acrylic or brush aluminum to add a saying and an attractive touch. These can be created with many different fonts and mounted flush against the wall or they can be mounted with stand-offs anywhere from 1/2" to 2" from the wall. Another option is to use cut vinyl letters or graphics applied directly to walls to display a quote or a slogan, and the color options are virtually unlimited. We can also die cut any shape around images or logos to make prints look like they are painted to the wall.
Lights! Action!
How about adding lights? You can add internal LED lights to a light box with a full color digital print on the face for a dramatic look, or you can use lights positioned above or below a sign or letter display to add a certain mood. You can even add lights behind the letters, called reverse channel letters, for a very attractive, classy look to a business sign.
Keep in mind the type of theme or message you want people to remember. If your product or service is intended to be a fun event or represent something happy, consider bright colorful ideas. An example is an LED light box with a formed acrylic color face such as the one we produced for Gelato Star. The star and letters were molded into a shape on the face of the sign and then painted with primary colors so that the strong LED lights made a bright, fun impression since ice cream ...I mean Gelato.....tends to be a positive experience.
Do You Have Windows?
No problem. There are many ideas! Windows provide valuable space that can be utilized for eye-catching graphics. Cut vinyl graphics of your logo, products or letters can be applied to windows inside or out. If you would like to see out of the window, but limit the ability to look in, then perforated printed vinyl may be the answer. We have even printed graphics on mesh material and installed hardware to make shades for customers so they can block bright sun but still be aware of the arrival of visitors.
There are many options for displaying your message, either on drywall, brick and even windows. Be sure to consider your audience, the type of space involved, and what type of lighting you may need to set the correct tone for your message or pictures. Epic Signs & Graphics would be happy to provide a free consultation to help you decide the best options within a budget that fits the strategy. Do not hesitate to inquire below and make it Epic!
