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Epic Signs & Graphics Blog

Vehicle Graphics, Truck Decals, and Wraps in Cleveland, Ohio

Posted by John Grigoli

Jun 19, 2015 11:00:00 AM

If you are in possession of a fleet of vehicles or even one truck; decals or vinyl lettering are options you need to seriously consider for mobile marketing.  Truck decals and lettering are a highly effective yet affordable form of advertising.  By utilizing otherwise vacant space that is seen by many potential customers, you can help your business grow while you or or employees are driving. A well designed and placed color vinyl letters and logos, or full color printed decals will get great attention.
      Cut vinyl graphics Parma, Oh
Vehicle graphics are an amazing advertising opportunity since mobile advertising has been proven to be one of the most efficient methods.  Mobile graphics yield a high Cost Per Thousand Impressions (CPM), many times more than any other form of outdoor advertising.  
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Consider the number of vehicles on the road. While driving around, over 95% of Americans are reached by the promotions of brands and organizations.  The average American has traveled 302 miles in the past 7 days, there are many potential customers slipping through your fingers each day if you do not have a vehicle graphic.  One vehicle with truck decals can generate between 30,000 - 70,000 impressions daily, THAT my friened, is some serious eye balls potentially on your vehicle.
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There are many color variations when it comes to vehicle graphics and the design style is endless with the use of our talented design team and high quality wide format digital printer and laminator.  We are happy to design something that reflects your brand style and communicates your products and services. So feel free to get creative. Trucks, vans, and cars are what typically pop into the minds of customers, but don't forget about your box truck, trailer, boat, RV, emergency vehicle, tiny house, or even rollerblades.  (Just kidding, we don't wrap rollerblades.....wanted to see if you're still reading this!)  The point is, when you let your creativity run wild, you will get noticed!
Besides the design and color options, we use the best materials available on the market. You should consider how long you expect the vinyl graphics to be displayed on your fleet, there are times we can use a short duration vinyl when appriopriate, rather than the most expensive since that will not add value if not needed. Also, consider your messaging, sometimes it does not return any feedback if there is too much information. Vehicles driving past will not provide a lot of time for reading. You really want to catch their attention and provide clear information to contact you for service. Short, sweet and to the point!
Utilizing an otherwise blank space that is seen by many potential customers is smart marketing dollars at work. It also provides a way to identify yourself when approaching a home or business. Any company with a fleet, or even just one vehicle, should consider putting this space to use by contacting Ep!c Signs and Graphics for all of your vehicle graphic needs wether that is decals, stickers. cut vinly letters, wraps and even magnets.
 
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