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Window graphics are often overlooked when it comes to using advertising for promoting a business event or organization. But take a look below and see how they can dress up the front of a business or promote a new business or event such as the case with Goldfish Swim School in Fairview Park, Ohio.
Goldfish Swim School already has a location on the East side and are now expanding to the West side on Center Ridge Road in North Olmsted. While under construction, they wanted to make it known in the market place what is coming, so they called us to see if we could install perforated window signs that would hide the inside, yet promote the new business. When you consider the amount of space available on windows, it makes sense to use it for advertising. It is also possible to use solid vinyl plus cut vinyl to dress up windows but in this case they wanted to be able to see out, yet hide the inside as much as possible. We used a perforated window vinyl that allows such a type of application. Perforated window vinyl is just what the name implies, vinyl that has holes punched through to allow the see-through ability, but also allow adhesive to still stick to the window. When you look closely at the perforated vinyl, you see a neat pattern of holes. The hole sizes change depending how much you would like to conceal. In this case we used a ratio of 65/35 which means the hole is 35% while the vinyl covers 65%. There are options for 50/50, and 80/20 as well.
When Goldfish Swim School called us, we arrived the next day to see the scope of the project, take measurements and to also show the buyer the differences in vinyl. After discussing various options, we proceeded with a quote that was accepted. Once the design was completed, we provided a plan to allow the images to move from pane to pane so it looks like a continuous image as seen in the photo above and below. This type of application allows for full color digital printing and we also laminate for exterior installations and gain weather protection. Be aware however, that perforated vinyl does not have the same lasting power as solid vinyl, simply because there is missing adhesive since there are holes in the material.
Goldfish Swim School is a franchise business that started in Michigan and as noted above will be the second location in the Cleveland market. They provide swim lessons for kids with a structured curriculum and offering various levels and even open family swim times are available.
We really like helping businesses like Goldfish Swim School develop their marketing with signage and it is nice to see investing going on in the Cleveland area. Call Epic Signs and Graphics when you plan to move, remodel or open a new facility. Besides window signs, we also offer office signs, wall murals, lobby entry signs, exterior signs as well as event banners, table throws, tents and more! Call us for a free consultation today!
